People Trust Employers More Than Government, Survey Finds -

🌍 In Today’s World, Trust Is Broken But Not Everywhere

Once upon a time, working hard was considered the key to a better life. But in 2022, a massive global survey tells a different story.

Edelman’s Trust Barometer, which surveyed over 36,000 people in 28 countries, reveals something stark: people no longer believe that working hard is enough to get ahead. And it’s not just personal ambition that’s being questioned faith in traditional institutions like governments and the media is crumbling.

But here’s the twist: people still trust business. In fact, they trust their own employers more than any government, news source, or social media platform. 📉📈

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🧠 A Crisis of Trust And a Shift in Expectations

According to the survey:

61% of people trust businesses higher than NGOs, media, or governments.
75% trust their employer making the employer-employee relationship one of the strongest pillars of trust today.
Meanwhile, only 44% trust governments to solve big societal problems, and just 42% believe they can deliver results.

The data paints a clear picture: in a chaotic world filled with fake news, division, and economic uncertainty, people are increasingly looking to businesses to take the lead.

🧑‍💼 What People Want from Business Now

This isn’t just about selling products or offering job perks anymore. People expect business leaders to stand up and speak out.

Here’s what the majority want:

CEOs should be visible and vocal on public policy.
Businesses should lead on climate change, economic inequality, workforce reskilling, and racial injustice.
Employees and consumers alike are making choices based on company values 64% would invest in, and 60% would work for, companies whose beliefs match their own.

🔥 In short: social impact isn’t optional anymore. It’s expected.

💬 Trust Starts Inside the Office

One of the most eye-opening takeaways? People trust internal communication like emails from their boss or company newsletters more than any news source. That’s a big deal.

65% trust what their company says
Only 57% trust even news reports with named sources
Social media? Just 38%

That trust can be powerful but also fragile. If companies don’t live up to the expectations of their workers, they risk losing not just employees, but loyal customers and investors too.

🚀 The Bottom Line: Business Is the New Change-Maker

This isn’t about “staying in your lane” anymore. People are done waiting for politicians or media moguls to solve the world’s problems. Instead, they’re turning to business leaders — and expecting real action.

If you’re a CEO, entrepreneur, or even a manager, now’s the time to: